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About Us

Long established and highly trusted across the UK and Ireland for non-standard and bespoke insurance products. We take a partnership approach to understanding what your customer needs are, then we deliver it.


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Since 1997 we have been enabling Brokers and partners of diverse size and scale across the UK and Ireland to complete in a highly dynamic non-standard marketplace. We take a partnership approach to understanding the needs of our Brokers’ and their customer needs, and we deliver for all key stakeholders through our non-standard and bespoke insurance products. Our comprehensive portfolio also includes a long-established standard product offering, in particular in the Northern Ireland and Republic of Ireland markets.    

We are efficient, flexible and approachable and as an award-winning MGA, our people underpin our success. Our 130-strong team across the UK and Ireland have a wealth of industry knowledge and experience and work in partnership with more than 1,300 brokers and partners to understand their needs and provide effective solutions. Our customer centric, agile and flexible approach to developing and continually enhancing our products and service offering has been key to establishing successful and longstanding and collaborative trading relationships with our Broker network.

We are expert and agile specialists in non-standard and niche insurance solutions and our ever-evolving distribution model is available across a range of SWH platforms including Covernet, Acturis, Applied Systems, CDL, Open GI, SSP and bespoke Polaris based solutions.

Whatever your insurance needs, let our team show you how we can provide the solution through our diverse product portfolio and in doing so, add value for you and your customers.

Our Values

  • Expert & Agile

    With almost 25 years’ experience, we know your challenges and your ambitions. That experience, aligned with continuous investment in our people and systems, means we’re adept at delivering at pace.

  • Specialist & Bespoke

    One of the longest established MGAs in the UK and ROI, we’re the specialists in non-standard and niche. Our solutions-oriented, customer-centric approach means we can put together non-standard quality bespoke products.

  • Premium & Purposeful

    We design products that meet the needs of our brokers and their customers, adding value wherever and however possible. That means partnering our brokers to build long-standing relationships and delivering a personal service that delivers results.

Our People. Your Partners

Our people are at the heart of our business and they are fully committed to delivering for you and your business. They are experts in their field and truly understand the nuances of bespoke insurance solutions and as such are both agile and purposeful in their mission to deliver for you and your customers. We’re proud of our team and they are proud to be part of a business that continues to go from strength to strength. At Prestige Underwriting we are dedicated to leading the way in the delivery of unique specialist insurance solutions throughout our partner community. 

Senior Management

Alison Williams - Prestige Underwriting
Alison Williams
Managing Director
I have been at Prestige Underwriting since 2014 and have worked in the insurance industry for the past 30 years in a variety of underwriting and development roles. As an award-winning MGA, we strive to be the provider of choice for our broker partners and build longstanding and collaborative partnerships.
Dave Howard - Prestige Underwriting
David Howard
Group Motor Underwriting Manager
I have worked in the insurance industry for over 26 years across a variety of roles and joined Prestige Underwriting in 2012. As non-standard market leaders, one of our key objectives is to continually develop innovative motor products that meet the needs of both our broker and capacity partners.
Gillian Cunningham - Prestige Underwriting
Gillian Cunningham
Sales Director Ireland
With over 35 years’ experience in the industry, and 20+ years at Prestige Underwriting, I am proud to work closely with our broker panel to identify opportunities to grow our businesses together. I thrive on building and maintaining the strong customer relationships that are the hallmark of our success here in Ireland.
Janice Poyntz - Prestige Underwriting
Janice Poyntz
ROI Operations Director
I have been with Prestige Underwriting for more than 20 years and lead operations in Ireland. I work closely with Gillian, the Sales Director for Ireland to build effective relationships with our broker panel, and with the Insurers and software houses to develop and enhance our products to meet our brokers’ needs.
Tim Baxter - Prestige Underwriting
Tim Baxter
Head of Broker Development
I have more than 20 years experience across claims, underwriting and business development roles. With Prestige Underwriting from 2014, I manage the relationships and ongoing engagement with Broker partners across our community, developing existing partnerships and exploring new opportunities to deliver unique insurance solutions to our trading partners and the wider market.
Carl McComb - Prestige Underwriting
Carl McComb
Head of Pricing
I joined Prestige Underwriting in 2016 and as Head of Pricing, I am responsible for the pricing of all Household and Motor products across the UK and ROI, with the aim of delivering profitable performance for our business and Insurer and Broker partners. In 2021, I received the Rising Star Award at the Insurance Business UK Awards as well as named as a Finalist in the Young Achievers category of the British Insurance Awards.
Tori Wylde - Prestige Underwriting
Tori Wylde
Commercial Relations Director
I have worked in Financial and General Insurance services for 20+years, of which 16 years have been with Prestige Underwriting. As Commercial Relations Director, I am responsible for on-boarding new insurance capacity and developing insurer relations throughout the life of the partnerships.
Elaine Dixon - Prestige Underwriting
Elaine Dixon
Commercial Relations Manager
Having over 20 years Insurance experience, from underwriting roles, to account management positions. My role within Prestige Underwriting is to support the Commercial Relations Director in onboarding new relationships and developing existing insurer partnerships.

Regional Team

Northern Ireland
Republic of Ireland
Great Britain
Andrea Mcdowell - Prestige Underwriting
Andrea Kerr
NI Underwriting and Agency Manager
Part of the wider Group for over 30 years, I lead the Prestige Underwriting Underwriting teams in NI as we work with the Insurers and Software Houses to develop products that meet the needs of both our broker panel and capacity partners. I also work closely with Sales Director Gillian to maintain relationships with our long-standing broker panel in NI.
Natalie Mckee - Prestige Underwriting
Natalie McKee
Senior Motor Underwriter
I have worked in the insurance industry for over 20 years and have been with Prestige Underwriting since 2005. In my role I am responsible for audits, checking and reporting details from all software house products and helping brokers with referrals and placing motor and commercial vehicle business daily.
Shirley Dallas - Prestige Underwriting (1)
Shirley Dallas
Team Leader/Senior Motor Underwriter
I have more than 40 years’ experience in underwriting and lead the Prestige Underwriting Motor Team in offering advice on acceptance of risks and provide invaluable support to our local Brokers. I am Cert CII qualified, providing my team and our Brokers a level of expertise they can trust.
Judy McAllister - Prestige Underwriting
Jude McAllister
Property & Portfolio Senior Underwriter/Team Leader
I am a highly skilled Cert CII qualified Senior Underwriter and as team leader in the Northern Ireland property underwriting team, I manage and lead the underwriting team responsible for all property referrals in both NI and ROI regions.
Gillian McAdam - Prestige Underwriting
Gillian McAdam
Senior Commercial Underwriter
I’ve worked in insurance for more than 30 years, specialising in broking and underwriting across personal lines and commercial insurance. I specialise in commercial underwriting, contributing to the regions performance and development of sustainable relationships with brokers.
Tonia Farrelly - Prestige Underwriting
Tonia Farrelly
Senior Motor Trade Underwriter
I’ve worked at Prestige Underwriting for more than 15 years and I am responsible for leading the motor trade department for the ROI region, working closely with brokers to review motor trade risks and offer the appropriate terms. In my varied role I also lead on the delivery of the Liability product and broker panel liaison.
Fergal Dunne - Prestige Underwriting
Fergal Dunne
ROI Motor Team Leader
I have worked in insurance since 1997 and have been at Prestige Underwriting since 2012. As Motor Team leader for ROI, I work closely with brokers to offer advice on acceptance of risks, manage broker queries and ensure the team provides quality support and service to our broker panel for private car and commercial vehicle products.
Heather Rountree - Prestige Underwriting
Heather Rountree
Broker Development Executive
I’ve worked at Prestige Underwriting for more than 15 years across a range of roles. Broker liaison is core to my role, ensuring the panel is up-to-date on our product offerings, addressing any queries they may have and help the wider team to build successful trading relationships.
Chris Duck - Prestige Underwriting
Chris Duck
Property Underwriting Manager
I have worked in the Insurance industry for several years across a variety of different roles. As Home Underwriting Manager my role is both strategic and operational, working closely with the Senior Management team to develop the underwriting strategy and ensure successful implementation across the underwriting teams. I work closely with key stakeholders including Broker and Insurer partners to deliver value and build successful trading relationships.
Angela Wilson - Prestige Underwriting (1)
Angela Wilson
Broker Development Manager
With more than 20 years’ experience in the insurance industry, I’ve held many different roles with some of the UK’s largest intermediaries. My knowledge and expertise is key to developing GB Broker relations and in my role I work with our panel and partners to develop and grow their accounts by identifying new opportunities that bring value to both parties.
Donna Sutton - Prestige Underwriting (1)
Donna Sutton
Broker Development Executive
I have more than 20 years’ experience in the industry and a CII Diploma in Insurance. My role is to support the Broker Development Managers to manage key accounts, deliver new broker opportunities and distribute management information. I also coordinate corporate events and work alongside the scheme underwriting team to deliver key broker development priorities, focusing on profitable account growth.
Kirsty Campbell - Prestige Underwriting (1)
Kirsty Campbell
Product Manager
As Project Manager I manage key development priorities across the business and manage the daily software house relationships. My role is varied and includes looking after new developments for Home and Motor across GB, NI & ROI, allowing me to apply and build on my 20+ years’ experience in broker, banking and insurer models.
Ema Attfield - Prestige Underwriting (1)
Ema Attfield
Schemes Manager
I have 10 years’ experience in the industry and in my role as Schemes Manager I lead the team as we manage new and existing products for our scheme broker relationships. I also oversee monthly updates on our open market products across various software house platforms.
Katy Peacock - Prestige Underwriting (1)
Katy Peacock
Technical Manager
I have more than 20 years’ experience in the Home Underwriting and I have been with the Prestige Underwriting team for 6 years. As Technical Underwriting Manager I am responsible for leading the team responsible for creating and delivering market leading products for Prestige Underwriting across all 3 regions.